Yusuf is the CEO of the Awethu Project, which seeks to develop world-class entrepreneurs from under-resourced communities. The Awethu model is currently being tested in a two-year pilot project in Johannesburg. If successful, Awethu will stimulate entrepreneurship and fundamentally impact inequality in South Africa and across the developing world. Before Awethu, Yusuf worked in Alternative Investments at Credit Suisse and started two non-profits that were supported by the World Bank and The Bill and Melinda Gates Foundation. Yusuf completed his BA with honors in Economics at Harvard and his MSc in Financial Economics and African Studies at Oxford University as a Rhodes Scholar. He was recently named a 2011 Echoing Green Fellow as one of the most promising emerging social entrepreneurs in the world.